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Complete Guide: Launching and Optimizing Your Boost Campaigns on My Mobilosoft

Julie Mobilosoft avatar
Written by Julie Mobilosoft
Updated over 2 months ago

This user guide will walk you step-by-step through configuring the Boost feature on the My Mobilosoft platform. It enables you to quickly create effective local campaigns on Google and Meta to increase your store visibility and attract qualified traffic.

By following this guide, you will learn how to efficiently set up your campaigns, from content creation to delivery, including budget management and payment.

1. Accessing Campaign Creation

In the Overview area, click the Create New Campaign button.

Then select the Boost option to launch a boosted campaign.

Note: Currently, only Google and Facebook (Meta) media are available for Boost campaigns.

2. Required Elements for Facebook and Google Campaigns

Element

Google Ads

Facebook Ads

Titles

Up to 5 short titles (15-30 characters max per field, all unique and mandatory)

1 mandatory title (max 40 characters, catchy)

Long Titles

Up to 5 long titles (max 90 characters, mandatory)

No long titles

Descriptions

Up to 5 descriptions (60-90 characters max per field, mandatory)

1 optional description (additional info, no strict limit but keep concise)

Main Text

Not required

1 mandatory main text (125 characters recommended, clear and impactful)

Call to Action

Optional: choose label from dropdown + valid URL

Optional: choose label from dropdown + valid URL

Images

1 landscape image (1.91:1 ratio, recommended 1200×628 px, min 600×314 px, max 5120 KB)

1 square image (1:1 ratio, recommended 1200×1200 px, min 300×300 px, max 5120 KB)

1 image min 600×600 px, max 30 MB

Logo

Mandatory square logo (recommended 1200×1200 px, min 125×125 px)

Optional landscape logo (4:1 ratio, recommended 1200×300 px, min 512×128 px)

Optional landscape logo (4:1 ratio, recommended 1200×300 px, min 512×128 px)

No logo

Video

Optional

Optional

3. Boost Campaigns on Google

Step 1: Add Visual Elements and Campaign Information

  • Enter Titles
    Fill in all mandatory fields. Each title must be unique (avoid duplicates). Respect the character limits.

  • Add a Call to Action (CTA) (optional)
    Select a CTA label from the dropdown (e.g., Learn More, Book Now). Enter a valid URL (e.g., https://www.yoursite.com). This field is optional but recommended to improve effectiveness.

  • Add Images (mandatory)

    • 1 landscape image (1.91:1 ratio)
      Recommended: 1200 × 628 px
      Minimum: 600 × 314 px

    • 1 square image (1:1 ratio)
      Recommended: 1200 × 1200 px
      Minimum: 300 × 300 px
      Maximum image size: 5120 KB

  • Add a Logo (mandatory)
    Square logo: recommended 1200 × 1200 px (minimum 125 × 125 px)
    Optional landscape logo: 4:1 ratio, recommended 1200 × 300 px (minimum 512 × 128 px)

  • Add a Video (optional)
    You can enhance your campaign with a promotional video.

Don’t forget to click “Confirm” once all mandatory information is filled.

Step 2: Define the Budget

  1. Choose Daily Amount

    • Use the “-” and “+” buttons to select your daily budget.

    • The amount will automatically display in the summary.


2. Select Campaign Period

  • Click the calendar to choose the start and end dates.

  • This sets the campaign duration and total budget.

3. Check Boosted Stores

  • The “Boosted Store” section shows the number of selected stores.

  • Click “Modify” to adjust if needed.

4. Review Financial Summary

  • Daily amount, total budget, technology fees, total excluding tax (HT) to be paid.

5. Preview the Ad

  • Mobile preview with different formats (card, search, display, YouTube).

After defining your campaign budget, you will need to provide your company’s administrative information. This step is essential for correct billing and regulatory compliance.

Step 3: Company Information

Fill in the required billing fields:

  • VAT number

  • Contact person’s full name

  • Company name

  • Contact email

  • Full address (line 1, optional line 2, postal code, city, country)

Click Confirm to proceed.

Step 4: Choose Payment Method

  1. Paid Campaign Summary

    • Current wallet balance

    • Amount required to start the campaign


2. Payment Method Selection

  • Credit card (Visa, Mastercard, American Express)

  • Bancontact

3. Enter Payment Details

  • Cardholder’s name

  • Card number

  • Expiration date (MM/YY)

  • Security code (CVC)

  • Billing country

Once the campaign is published, it will appear in the list of active national campaigns.

4. Boost Campaigns on Facebook

Step 1: Add Visual Elements and Campaign Information

  • Main Text (mandatory)

    • Enter the primary message you want to communicate.

    • Recommendation: Limit to 125 characters for optimal display.

    • Tip: Be clear, concise, and impactful to attract potential customers.

  • Title (mandatory)

    • Enter your campaign title, visible first and summarizing the offer or main message.
      Limit: 40 characters max.

    • Tip: Use a catchy and relevant title to encourage clicks.

  • Description (optional)

    • Add additional information about your offer, product, or service.

    • Tip: Use this space to specify benefits, special conditions, or useful details.

  • Add a Call to Action (CTA) (optional)

    • Select a CTA label from the dropdown (e.g., Learn More, Book Now).

    • Enter a valid URL.

    • Recommended but not mandatory.

  • Add Images

    • Campaign image must be at least 600 × 600 px and less than 30 MB.

Remember to click “Confirm” once all mandatory fields are completed.

Step 2: Define the Budget

Two modes are available: Simple Mode and Expert Mode.

Simple Mode: Quick Campaign Setup

  • Daily amount: Set daily budget using + and – buttons

  • Period: Select start and end dates on the calendar

  • Store to boost: Choose one or more stores to promote; number of selected stores is displayed and can be modified

  • Audience: Define age range (e.g., 18 to 65+)

  • Gender: Select target gender (All, Men, or Women)

  • Budget summary: Displays daily amount, total budget, technology fees, and total excluding tax (HT)

Expert Mode: Advanced Budget Customization

  • Expense configuration: Enter specific amount and duration (days) for each selected store

  • Store management: Search and select stores to include; configure amount and period individually

  • Audience and gender: Same as Simple Mode

  • Budget summary: Automatically updates based on detailed settings

3. Step 3: Entering Company Information

To ensure compliance and billing, please provide your company’s administrative information:

  • VAT number

  • Full name of the responsible person

  • Company name

  • Company email

  • Company address (line 1 and line 2)

  • Postal code, city, and country

Once all fields are completed, click Confirm to proceed to the next step.


4. Step 4: Adding Payment

To validate and launch your campaign, choose and enter your payment method. Several options are available (credit card, Bancontact, etc.):

  • Cardholder’s name

  • Card number

  • Expiration date

  • Security code

  • Country

A detailed summary of your campaign will appear on the left, including:

  • Daily amount

  • Total budget

  • Technology fees

  • Total amount excluding and including taxes (HT and TTC)

  • Amount to be paid to start the campaign

After entering your payment information, click Confirm to finalize.


5. Viewing Published Campaigns

Once your campaign is paid and published, it will appear in the list of active national campaigns, allowing you to monitor its status and performance.

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